DAVID HOROWITZ

(215) 493-9263    
dave@NOSPAMhorowitztv.com
(please remove NOSPAM from address - proper email address ends @horowitztv.com - this is an attempt to foil spammers)

Senior executive with demonstrated record of positive results in systems engineering, project management, planning, department administration, management, and consulting.

PROFESSIONAL EXPERIENCE

Horowitz Television Technology

1991-Present

Provides television systems and equipment consultant services to the industry through his company, Horowitz Television Technology (HTT). Operating since 1991, HTT's clients include companies in network, station, post production, systems integration, and cable businesses, as well as equipment manufacturers and law firms.

HTT has provided consulting services to PBS in Alexandria, VA since 1991 on many projects. These include the conversion of their Technical Operating Center from analog to an all-digital facility. HTT prepared the conceptual plan, authored the RFP, and participated on the team that ran the project. HTT managed the project for a one-year period between PBS staff managers. HTT has also assisted PBS with their Local Insertion Server system project, the conceptual A/V design of their updated Satellite uplink facility and Board Room update. HTT assisted PBS on DTV and the design of an HDTV origination facility. HTT also managed the RFP process by which PBS chose their DTV and HDTV encoders and systems integrator. HTT rewrote PBS’s Technical Operating Specifications and managed a project for additional edit facilities. In 2004, HTT prepared the RFP used to select a systems integrator for PBS’s ACE initiative and participated in the selection process. HTT assists PBS in administering grants to PTV stations.

Communications Engineering Inc. of Newington, VA has contracted with HTT for several projects including planning digital system upgrades for AARP, American Red Cross, and George Washington University’s television facilities.

Maryland Public Television retained HTT to develop specifications and an RFP for production facilities. WHRO has retained HTT to assist in their DTV conversion. The Northwest ADDE Public Television group hired HTT to prepare an RFP and evaluate responses for centralcasting.

HTT provided consulting services to WETA for several projects including its recent DTV technical conference and organization of its DTV Handbook. The Virginia Association of Public Television Stations engaged HTT to formulate a DTV Transition Plan for their 11 stations.

HTT developed Requests for Proposals to construct new facilities at WHYY, Philadelphia and Discovery Communications Latin America in Miami. Services included the evaluation of the competitive vendor bids. HTT was on the technical concept design team at WHYY for two projects.

Comark Digital Services contracted with HTT for its expertise on the planning of television facilities for their clients. HTT developed a series of DTV station models for ATTC that are widely known in the industry. This work led in part to the ATSC Top Down Study.

ECI Telecom of Israel engaged HTT for help in the development of their Hi-TV ATM Service multiplexer as did Princeton Electronic Billboard (Now Princeton Video Image) in the development of their virtual image system.

Other major HTT clients include law firms, Arizona State University / KAET, Media DVX, New Jersey Network, Sierra Video, WITF, SunUp, and a well known computer manufacturer.

CBS Engineering & Development Planning

1981-1990

Vice President of Planning Directed the Resource Management, Project Planning, Procurement, and System Services sections of the CBS Engineering and Development Department. Responsible for the overall financial condition of the Department including the operating budget and spending on projects.

Brought Engineering and Development's 1989 $14 million operating budget under control in seven months from a 6% worse condition to finish the year 2% better than budget.

Directed the preparation of over 100 capital and development project requests annually. Individual project gross costs ranged up to $17 million. Negotiated cost saving major contracts with vendors and consultants. Directed Department procurement activities averaging $12 million annually.

Director of Project Planning Planned and budgeted capital and development projects to improve, replace, or expand CBS television and radio facilities. Prepared multi-year plans.

Helped plan, specify, and negotiate contracts for converting the TV Network to satellite distribution. CBS's conversion was the most cost effective of the major networks.

Reduced project estimates to levels found acceptable to financial and corporate management by identifying, and convincing operating areas to accept minor functional compromises.

CBS Engineering & Development A/V Engineering

1965-1980


Director of A/V Engineering Managed section of three associate directors, 30 engineers, and support personnel. Directed the design, construction, and installation of all technical capital projects employing audio, video, and digital technologies. Directed an evaluation program for new equipment. Acquired and developed a professional staff. Administered an MBO-type program, salary and performance reviews. Established and monitored standards of good engineering practice.

Completed start up phase of the CBS New York Broadcast Center update including the design and construction of the first in a series of new control rooms, edit rooms, and one-inch VTRs.

Developed new detailing scheme producing documents which were useful for maintenance as well as for construction. The scheme reduced drafting costs by 20%.

Associate Director of A/V Engineering Managed group of engineers in all phases of projects for CBS Owned Stations and CBS News. Major projects included:

Completed $6 million systems and facilities update of WBBM-TV, Chicago. Converted KMOX-TV, St. Louis, to first all-electronic news gathering station in the world and installed on-air continuity automation at KCBS-TV, Los Angeles and WBBM-TV.

Audio/Video Engineer Progressed from Design to Senior Staff Engineer level.

Installed first color cameras for CBS Evening News (Cronkite). Designed color camera installation used in all New York and Los Angeles studios. Color-timed studio switchers. Led 1968 Political Convention Technical Facilities video design team. Managed Los Angeles studio system updates. Installed first CBS computerized editors and multi-cassette VCRs.

Early Career Experience

1961-1965

Philco  Engineer in Consumer Electronics Division.

U.S. Army  First Lieutenant, Corps of Engineers.

PROFESSIONAL AFFILIATIONS

NATAS (National Academy of Television Arts and Sciences) Technical Awards Committee, 1989 to present

  • Co-Chair of Committee since 1995

SMPTE (Society of Motion Picture and Television Engineers), 1969 to present

  • Life Fellow; Governor, NY Region, 1991 to 1994; Governor Eastern Region 2006 and 2007
  • Manager of NY Section, 1985 to 1989; Manager of Phila Section, 2003 to present
  • Member of Television Video Technology Committee, 1978 to 1983, Chairman 1981 to 1983
  • Chaired working group which standardized "SMPTE Bars"

ATSC (Advanced Television Systems Committee)

  • Member of "Improved NTSC" group, 1984 to 1987
  • Member of Implementation Sub-Committee 1996 to 1998
  • Member of Implementation Sub-Committee S2 group 1996 to 1998

IEEE (Institute of Electrical and Electronic Engineers)

  • Senior Member

AWARDS, PUBLICATIONS, and PRESENTATIONS

Citation of Outstanding Service to the Society, SMPTE, October 2011.

"Designing the Digital Television station of the Future", 1997 NAB Broadcast Engineering Conference Proceedings, and presented at the 1997 NAB. Principal author.

"PBS: Through the A-to-D Converter", SMPTE Journal, September 1995, and presented at National Conference of SMPTE in October 1994.

Drexel University Distinguished Alumni Award for 1990.

"Management of TV Network Satellite Systems: A Common Protocol", presented at 1983 NAB Convention.

"CBS' New Technology Station, WBBM-TV", SMPTE Journal, March 1978, and presented at National Conference of SMPTE in October 1977.

"TV City Single-Line Pulse System", at National Conference SMPTE in Spring, 1971.

"CBS' Mobile Color Broadcasting Facilities 1968 Political Conventions", SMPTE Journal, 1969.

Elected to Eta Kappa Nu, Electrical Engineering Honor Society, 1961.

EDUCATION

Master of Science in Electrical Engineering from Drexel University, 1967.

Bachelor of Science in Electrical Engineering from Drexel University, 1961.

American Management Association, IEEE, and Wharton management courses.